Think ‘Grandmillennial’ and ‘Japandi’ for home decor in 2022: report – Sourcing Journal

Home, however people define it, is a place for relaxation and self-expression. And design is critical to achieving these qualities.

“Our home should be a sanctuary that helps us recharge from the stresses of everyday life,” said Trendalytics. “This year, interior design trends are about bringing balance to our living spaces with warm colors, natural textures and conscious design.”

In the “Top 100” trend report, Trendalytics examines what will happen in 2022 in various consumer markets, including home and lifestyle. Based on data from November 2021, the product information company says the selected trends show “sustained or stable growth” over the coming year with a confidence level of 65-75 percent.

From a blending of cultural influences to youth-driven fashion “cores” seeping into the home, here’s a look at the key themes and trends impacting interior design in 2022.

Trends at home

Consumers’ search for rest and relaxation leads to searches for ASMR and sauna blankets, as well as searches for wellness and yoga retreats.

It also fuels interest in Japandi, an aesthetic that combines Scandinavian functionality with Japanese minimalism. Searches for this balanced theme are up 256 percent, with items like bouclé chairs and minimalist vases emerging as key accents, the report said.

H&M Home’s Spring 2022 collection taps into this story with vases featuring abstract sculptural patterns, tufted cushions and soft neutrals with mood-boosting pastels.

This less is more approach to design also inspires consumers to treat their homes like modern art galleries. Searches for sculptural objects are up 92 percent, while searches for curvaceous mirrors are up 25 percent. Interest in textured surfaces is also growing, with demand for textured wall art up 154 ​​percent and textured vases up 58 percent.

As with fashion, photo and video driven social media apps are the birth of “It” items in the home decor. “Viral trends are bringing new life to the homeware market as curved mirrors, sunset lamps, and checkerboard rugs move straight from your social feed into your living room,” according to Trendalytics.

Searches for checkerboard rugs are up 105 percent, while searches for curved mirrors are up 126 percent.

Charismatic collection from Ikea.

Courtesy

Eclecticism is part of ‘grandmillennial’ design – a trend that is reflected in fashion through cardigans and frugal items. Described by Trendalytics as “tradition with a twist”, the theme shows an appreciation for the past by mixing vintage prints and fabrics. Searches for upholstered walls are up 73 percent; searches for tufted velvet chairs are up 39 percent.

It’s a theme Ikea explored in September 2021 in ‘Karismatisk’, a collaboration with iconic British fashion and textile designer Zandra Rhodes. The limited edition lineup included floral fabrics and details such as pleats and bows, tied together with a bold color palette of shimmering gold, hot pink and scarlet, royal purple and cobalt blue.

Along with throwback designs, consumers are rethinking the time-honored tradition of dinner parties. “The dinner party is thriving as home gatherings replace going out. For those who want to be the host with the most, tablescapes are the way to go,” said Trendalytics.

As a result, searches for table decorations increased by 319 percent, for table decorations by 41 percent and for candlesticks by 14 percent.

Pandemic-born escapist fashion trends like cottagecore are also filtering into homes. Nature-inspired motifs lend a whimsical feel to spaces, according to the report. Searches for cottagecore prints are up 127 percent, while searches for mushroom stools and strawberry vases are up 68 percent and 18 percent, respectively.

Interest in handcrafted homewares and DIY decor reflects this shift towards unique and adorable details. Searches for handmade pillows are up 68 percent and searches for hand-painted pottery are up 26 percent. Trendalytics points out that there is also interest in items that “come straight from the earth,” such as pottery vases and clay decorations.

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