GPA Global and Marie-Stella-Maris team up to create the N12 Objets d’Amsterdam

June 24, 2022

Premium packaging company GPA Global and Dutch brand Marie-Stella-Maris have teamed up to create two lines of home fragrance and body care kits, which provide a true luxury experience while putting people and the planet first.

Founded in 2011 by Patrick Marie Stella Maris Munster, former owner of the Scotch & Soda clothing label, Marie Stella Maris is a luxury home water and fragrance company with a strong environmental ethos. Inspired by the human right to clean water and sanitation, Marie Stella Maris currently funds several sustainable water projects around the world, working hard to offset their impact on the environment through a system of refilling, recycling and local sourcing.

GPA Global is the name when it comes to sustainable packaging solutions. Founded in 2007 by Adam Welton and Tom Wang, it has pioneered a more planet-friendly approach to packaging, with the goal of combating toxic waste caused by industry worldwide.

Naturally, this collaboration between two climate-conscious companies, who have crafted their brand according to their unwavering commitments to the environment, is a milestone in both style and sustainability.

Like every Marie-Stella-Maris product, this gorgeous packaging is made entirely on Dutch soil, minimizing its environmental impact. The use of a sustainable range of paper from the Dutch company Velpa enhances its environmental credentials. Leading technology means these stylish boxes owe their origins to a blend of recycled jeans, finely ground cocoa bean shells and tomato plant fibres. And of course, for every product sold, Marie Stella Maris donates a fixed percentage of the profits to her sustainable water projects, which since 2011 have helped more than 70,000 people gain access to clean water.

But as always, GPA Global proves that doing good doesn’t prevent you from looking good.

Inspired by the soft pink hues of pink confetti, the design of the Mother’s Day refill set – comprising a hand and body gift set and a luxurious fragrance set – evokes the floral scent of No 10 Rock Rose from the products it carries. A plain white background with a polka dot pattern in different shades of blush gives this product a sense of playfulness and femininity, making it ideal for gifting to a loved one.

The limited-edition Festive line consists of a gorgeous gold-dipped candle, a luxury fragrance set, and a home gift set containing both the candle and fragrance sticks, each featuring the beautiful notes of Marie Stella Maris No. 12 perfume – a refreshing blend of green tea, citrus, and sage. The dramatic packaging perfectly complements its contents, with a soft-touch black laminate background and a shimmering spray of gold foil that matches the gold accents on the products inside.

More than just a pretty face, the packaging for both Mother’s Day and Celebration Limited Edition is also expertly designed for ease of use. Simple, solid formulations keep precious contents securely in place, while an ingredient list, instructions for use, and a message detailing the spirit of Mary Stella Maris are printed directly on the package in contrast ink. The overall result is a product that enhances the user experience from the first glance through to the end use.

Elegantly crafted. Environmentally conscious. Easy to use and reuse.

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