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9 hair trends that hairdressers say will be everywhere in 2023

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If you’ve been thinking about changing your look for the new year, your hairstyle might be the best place to start. Because your hair frames your face, anything you do to it – even the most subtle changes – will be noticed. That level of visibility means you’re getting a lot for your money if you want to try a new hair trend.

Of course, some changes are more permanent than others, so you’ll want to make sure you know what you’re getting into with color and cut in particular. This is where the professionals come in.

Meet our experts: Sierra Kener, hairstylist and ambassador for Biotera, Graham Nation, hairstylist and ambassador for SexyHair, Sophie Rose Gutterman, hairstylist and ambassador for All About Curls, David Lopez, celebrity hairstylist and T3 ambassador, Guy Tang, celebrity colorist and founder of #mydentity

With awards season well under way, throwback styles from the 90s and 2000s making waves, and enough new hair ideas circulating on TikTok to last a lifetime, hairstylists are coming up with a crop of new colors, cuts, and styling trends that are just begging about being tested.

Here, five pros shared what they’re betting on to make it big in 2023, along with tips on how to get the look at home or in a salon.

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If 2022 was all about glowing glass skin, 2023 is shaping up to be the year of glass hair – think ultra-shiny, almost wet locks, whether slicked back or just styled sleek and straight.

“Everyone wants glass hair,” says hairdresser and Biotera ambassador Sierra Kener. “This year, everyone wants to improve their hair care. Many have invested in skin and youthfulness. Sometimes we forget how healthy hair can make our overall look fresher and more put together.”

Similar to glassy skin, moisture is key to achieving this look, and glassy hair is also best achieved from the inside out by nourishing your locks with moisturizing products. Kener recommends building a healthy base with regular use of Biotera’s Ultra Moisturizing shampoo and conditioner. However, the care doesn’t stop there, at least not if you’re looking for your most shiny, glassy tresses “Every time you moisturize your face and body, you should also moisturize your hair,” adds Kener. “It needs lots of love too – not just in the shower!”

Keep your favorite hair masks handy for the weekly #selfcaresunday and don’t be afraid to run a pump of oil through your locks morning and night. To get that extra bit of silky smoothness as needed, you can also try a shine treatment at home or in a salon.

All in all, hair color went through a hot trend last year, and these copper, amber, and auburn hues show no signs of slowing down.

“We will continue to see warm tones in hair – warm highlights, bronzes, copper tones and ‘natural red’,” says stylist Graham Nation, an ambassador for SexyHair. “Choosing the right hair color, just like makeup, depends on your skin tone and whether you can handle certain reds. Most warm tones are good for all skin tones, but some reds may not be universal.”

The result here? Kendall Jenner may have gone copper last year, but you should ask your stylist which shade would work best with your skin’s undertones for the best results. Still, inspiration photos are always good to have on hand at a hair appointment, especially if you’re looking to make a big color change. Need some celebrity examples to bring to your stylist for guidance here?

“Hailey Bieber, Maddie Ziegler and Emma Chamberlain have all ventured to the dark side and played with warm tones,” says Nation.

If you’ve struggled with your mane’s natural volume or texture, it’s time to embrace both and work with—not against—them. “Big hair is going to be this year’s thing!” says stylist Sophie Rose Gutterman, ambassador for All About Curls. “So many women are embracing their natural texture and it screams freedom and power!”

Whether you have super tight coils, looser waves, or somewhere in between, Gutterman says this look is all about applying a product that will provide some frizz control, then diffusing your wet strands and just going for the natural look.

“My go-to has been High Definition Gel from All About Curls because it leaves my hair big and defined while still controlling unwanted frizz,” she says.

“Blonde hairstyles are making a big comeback, and I think this is largely attributed to the healthy hair movement we’re seeing in hair color trends,” says Nation. “Darker/warmer hair will always appear ‘healthier’, so people have been shedding too much hair to blunt ends and growing layers.”

Gutterman agrees and actually doubles down on the obtuse trend with specificity around length. “The short blunt bob is taking over the fashion world,” she says. “We saw Kourtney Kardashian and Lori Harvey go for the big chop and they’re killing it! This look can be seen on red carpets styled straight and still turns heads like an updo.”

A blunt bob or longer straight cut is about as close to a one-size-fits-all style as you can find. Curly or straight – or thick or thin – anyone can rock this look. That said, blunt cuts are especially useful for fine-haired folks who want to fake some fullness.

“This look is pretty universal, and it makes thin hair look a little fuller at the ends,” says Kener. “If you have thicker hair, have your stylist add some weight, but keep the perimeter tighter and full still.” This (or some very soft layers or light texture) will help thicker hair look blunt, but not too heavy or “Cousin It” as Nation puts it. “Anya Taylor-Joy, Jessica Chastain, Khloe Kardashian and Nicola Peltz Beckham are all wearing heavier blunt hairstyles lately and I’m here for it,” he says.

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Have you ever wished you could spend less time sitting in the salon chair getting your locks dyed – or just be a little…well…lazier about changing your color? Then you want to know more about this next trend.

Gutterman believes that low-maintenance color, or “hair color that grows out naturally and feels like it could be your color,” will only become even more popular in 2023. “This gives women more time between appointments, which makes it easier to maintain,” says Gutterman. “Sun-kissed natural color can be seen on tons of celebs, but you probably haven’t been paying too much attention because it looks so natural!”

Celebrity hairstylist David Lopez, who works as an ambassador for T3, sees clients, celebs, friends and TikTokers alike all embracing lower-key colors. “A lot of people are moving away from high-maintenance hair color,” says Lopez. “People who have traditionally had this medium brown hair color that typically goes for highlights, like Hailey Bieber, are really embracing the darker look again. A lot of people who have gone blonde but notice that their hair is breaking and want it must be healthy, will go to a lower maintenance color in an effort to have healthier hair.”

Lopez says darker shades can be universally flattering, work for all hair types, and actually help you play up and contour your unique facial features. “I think sometimes people forget that hair frames your face, and sometimes when you have a deeper hair color, it frames your face more,” he says.

6

Buns in all shapes and sizes

From 1960s-style chignons to 2000s-inspired spiky topknots, high buns are expected to be the “it” hairstyle of 2023. “We’re going to see our ‘glam girls’ lean into their inner 1960s finger wave fringe and textured buns,” says Nation. “For our ‘cool girls,’ we’re going to see buns from the early 2000s—not messy, but messy.”

Whether you like your hairstyles tighter and polished or a little looser and undone, you’ll find plenty of bun tutorials out there for you to try. “One tool that will help with the more Y2K-inspired looks, which are smooth and pointed, is the T3 Smooth ID flat iron,” says Lopez.

To add a little extra decorative flair, find an accessory that matches the mood of your updo. Butterfly clips work for a Y2K look, while a slicked-back, #snatchedbun would look nice dressed up with pearl studs or a minimalist claw clip.

7

Barbie Blonde (and Pink!)

The beachy blonde highlights you remember from steamy Laguna Beach reruns may no longer appear, but that doesn’t mean blonde hair won’t have its moment in the sun in 2023. With the rise of Barbiecore and the release of Greta Gerwigs Barbie movie—starring literal golden girl Margot Robbie—blonde hair will be back in the spotlight, but will experience a total white-out as platinum hues take center stage.

“Platinum will be high maintenance and suggested for clients with lighter natural color,” says Kener. “Lightening dries out the hair, so it requires a lot of home care.”

If you think you’re tired of your snow-white locks, there’s a microtrend that can spice up dull blonde locks: a touch of pink. “Rose blonde shades will be popular this spring, especially for those who already have blonde hair,” says celebrity colorist Guy Tang, creator of the #mydentity hair brand. “Rose is a non-committal shade that’s super fun, but also subtle.”

If you’re already blonde, Tang says you can get a rosy color at home with his #MyRefresh Rose Gold Color Depositing Balm, or you can go with something demi-permanent at the salon.

As popular as blunt cuts are going to be, layers aren’t going anywhere either. “I love layers because you can adjust them to contour the face structure,” says Tang. “A layered haircut can be tailored for anyone, but is best for those with medium to thick hair.”

Certain styles that enhance layers will also increase in popularity. “I think iron waves will be a big styling trend this year,” says Tang. “It will enhance the layered cuts by adding movement to the hair.” He suggests using a medium barrel curling iron to create waves. “These types of waves work for anyone with chin-length hair and longer,” says Tang. “Use a heat protection spray to protect hair and keep your style, like #mydentity #MyDefender Heat Spray.”

If you don’t want to go super short with your hairstyle, don’t worry. Longer lengths will be just as hot in 2023 – but it’s not the mermaid-like, little grazing tresses that have dominated the past few years. Instead, Lopez says longer hair lands somewhere in the middle.

“We’re seeing a lot of mid-length haircuts just below the collarbone, but before it hits the bust,” says Lopez. “It’s very easy to maintain and very rewarding “I haven’t had a haircut and I used to have a bob three years ago, but it looks good and I love that kind of look with lots of soft layers. ”


Danielle Blundell is a New York City-based lifestyle writer and editor who has written on topics ranging from home to health for a variety of publications, including Rachael Ray Every Day, Redbook, Family Circle, This Old House, Elle Decor, Esquire, Domino, and occasional therapy.

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